Who you reach
Mostly women, booked appointments of 30 to 90 minutes
- Host
- Listed as Novernor. The real name comes with a yes.
- Venue
- Hair & beauty salon on Putney High Street, Putney SW15. Reachet estimates about 13 to 33 people a day.
- ReachSpots
- 7 moments when these people would meet your favour: in the waiting room, at the counter, paying, at the till, and more.

The drawing is the people this place reaches; the glyphs are the moments inside.
The people
Mostly women, booked appointments of 30 to 90 minutes. Reachet estimates about 13 to 33 people a day through the door.
- Inside only
- Every ReachSpot is inside the place, where its own customers are. Nothing in the window, nothing on the pavement.
- The host approves
- Your favour goes up only once the host has said yes to it. It can take it down at any time.
- You pay for people
- A qualified lead is a person who answered your questions and fits. You pay for the ones you unlock; the host is paid 84.4% of each.
The moments
Each ReachSpot is a moment in these people's visit. The terms are Reachet's suggestion from the kind of place and its footfall; the host sets its own when it accepts your offer.
- Waiting for the appointment · Waiting Room TableWaiting to be called, reading whatever is on the table.Nearly everyone who comes in · £5.00 a day · £24.00 a qualified leadOffer
- Paying after the appointment · Counter StickerPaying at the counter, hands free for a moment, the card right under their eyes.Most people who come in · £4.00 a day · £18.00 a qualified leadOffer
- Paying after the appointment · Till / POS DisplayAt the till, about to pay, the card machine in hand.Most people who come in · £4.00 a day · £18.00 a qualified leadOffer
- Booking the next appointment · Appointment CardKept in a wallet until the next visit.Most people who come in · No daily fee · £10.00 a qualified leadOffer
- Booking the next appointment · Loyalty CardIn their wallet, out at every visit.Most people who come in · No daily fee · £10.00 a qualified leadOffer
- Reading the place's news · Instagram storyOn their phone, a story from a place they follow.Most people who come in · No daily fee · £11.00 a qualified leadOffer
- Reading the place's news · Instagram postOn their phone, in the feed of people who follow the place.About half of the people who come in · No daily fee · £10.00 a qualified leadOffer
Why the name is kept back
The way a home's exact address is shared only once it is booked. This place has not been asked yet, so its name stays with Reachet until it has said yes to your offer and chosen to be introduced. You decide on the kind of place, the street, who comes in and the ReachSpot; the host decides on you.
- 1Pick a ReachSpot and say what you would offer the people who come in, and what you would pay.
- 2A person at Reachet takes your offer to the host, in person or by email, and comes back with its answer.
- 3A yes: you are introduced, the terms are agreed, your favour goes up, and you pay for the qualified leads you unlock.